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LBQ Brand Focus #7: Pixi Beauty

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My bedroom is filled to the brim with makeup in all shapes, sizes, colours and packages, but one brand always stands out and makes me smile: Pixi. Created over 10 years ago and launched in their flagship boutique in Soho, Pixi has developed a loyal worldwide following thanks to their cute designs, effective formulas and fabulous kits. Their ethos has been built based on the creation of skin-loving products that create a naturally radiant 'just had a good night's sleep' look. Understated colours and perfect combinations, as well as multi-tasking products that are perfect for ladies with busy lives (and busier handbags) form the basis of the brand: Creator Petra Strand has over twenty years of experience as a makeup artist, product developer and mum.

"Pixi's mission is the same now as it was on the first day the Pixi store opened: simply to bring out the natural beauty in all women – to make women look like themselves, only better ingredients so that skin is treated whilst you wear it." Known predominantly for a few of their iconic products (such as the brilliant Succulent Lip Twin, which acts as both a lip and cheek stain, as well as the Tinted Brilliant Balm) the real gems are their super handy makeup kits. Perfect for taking away for a weekend, or even just solving the problem of makeup storage, their handy kits contain everything you need to create a look in one little package. Not only do these make amazing gifts, but they're perfect for a little self-indulgence on payday too. I love the Fake Awake Kit (which contains concealers, highlighters, blushers and lip stains to make any complexion glow,) as well as the Early Bird Kit (which includes 16 eyeshadows and a variety of blush and bronzer shades for cheeks.) With great ingredients, beautiful packaging and a colour spectrum to make IKEA jealous, you'd expect the products to cost a fortune - however, Pixi starts from as little as £8.80 and offers multi-tasking kits from only £16.00 each! Beautiful and bargainous? I'm in!

Pixi beauty

Have you tried Pixi? What are your favourite products?

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